A New Category in Resort Entertainment

Adventure. Hospitality. Community.

Adventure Sports Parks designs, builds, and operates adventure destinations purpose-built to anchor resort properties. Parents get a real vacation while kids are engaged and cared for — thrilling sports, vibrant community, and unforgettable experiences that drive repeat visitation and year-round demand.

Contact Us See Why It Matters →

“Igniting joy and inspiring life-changing moments through the world’s most extraordinary adventure destinations.”

What We Build

50+ attractions across eight categories — from surf parks and esports arenas to gourmet dining. Every element engineered to drive guest engagement and extend stays.

The Opportunity

The properties winning today aren’t adding more of the same — they’re building experiences guests can’t find anywhere else.

Who We Are

The team behind billion-dollar brands, 60+ companies, and some of the most recognized names in sports and hospitality.

Where to Begin

Every project starts the same way — a first call, a Phase 1 feasibility study, and a clear path forward. Here’s how to take the first step.
ASP Gateway
Who We Are

Built by Operators.
Driven by Purpose.

Adventure Sports Parks was born from ROYAL — a nonprofit that proved action sports and mentorship could transform lives. That proof of concept became a blueprint. Now the team that built it is scaling it into the world’s first purpose-built adventure resort platform.

Our Mission

Where Creativity, Connection
& Challenge Thrive

Adventure Sports Parks creates vibrant, immersive adventure destinations that don’t exist anywhere else. We design, build, and operate facilities that combine professional-grade action sports, hospitality-grade service, and cultural programming under one roof — engineered to anchor resort properties and generate year-round demand.

Picture the day: a family surfs their first wave in the morning, a teenager lands a trick with a pro coach by lunch, and the whole crew celebrates over craft cocktails and gourmet dining at sunset. Every park is purpose-built to anchor a destination, extend guest stays, and create year-round demand.

Brand Personality

How We Show Up

Vibrant & Dynamic

High energy, bold moves, and an unmistakable pulse that defines every interaction.

Authentic & Relatable

Real people, real experiences. No pretense — just genuine passion for what we build.

Inclusive & Welcoming

Every guest, every age, every skill level. Designed so nobody watches from the sideline.

Always Celebrating

Every win matters. From a first-timer landing a trick to a team hitting a milestone — we celebrate it all.

Cutting-Edge & Innovative

Technology, design, and programming that didn’t exist in this category until we built them.

Leadership Team

The Team Behind Adventure Sports Parks

Our team has built billion-dollar brands, launched 60+ companies, and operated at the highest levels of sports, hospitality, entertainment, and experience design. We don’t consult — we build, operate, and stake our reputation on results.

Brandon Heidemann

Chairman & CEO

Brandon Heidemann

Former pro motocross racer. Founded ROYAL nonprofit reaching hundreds of thousands. Helped launch Sage Outdoor Adventures — one of the top outdoor adventure companies in the U.S.

Brandon's journey from professional motocross to purpose-driven entrepreneurship is the foundation of ASP. After a successful racing career, he founded ROYAL, a nonprofit combining action sports with youth mentorship that has impacted hundreds of thousands of lives. He helped launch Sage Outdoor Adventures, growing it into one of the nation's premier outdoor experience companies. Brandon brings an operator's understanding of what makes adventure experiences world-class — from facility design to guest interaction to safety protocols.

OperationsAdventure SportsYouth DevelopmentFacility Design
Paul Williams

Vice Chair, Board of Directors

Paul Williams

CEO of Bison Equities. Former Chairman of the Frisco Chamber of Commerce. CFO of the Year — North Texas. Board experience across five publicly traded companies.

Paul brings deep corporate governance and capital markets expertise to ASP. As Chairman & CEO of Bison Equities, former Chairman of the Frisco Chamber of Commerce, and a North Texas CFO of the Year, he has spent decades guiding companies from early-stage growth through public transactions. His board service across five publicly traded companies — plus 12 years on the Frisco Chamber Board and completion of the Institute of Organization Management — ensures ASP's governance, financial strategy, and investor relations operate at the highest standard.

Corporate GovernanceCapital MarketsPublic CompaniesStrategic Finance
Scott Wozniak

VP of Performance

Scott Wozniak

Built legendary brands across six continents. 8 years at Chick-fil-A headquarters. MBA in Organizational Leadership. Mensa member.

Scott is a performance optimization expert who has built and scaled brands across six continents. During his 8 years at Chick-fil-A corporate headquarters, he helped refine the operational systems that made it the highest-grossing restaurant chain per location in America. His MBA in Organizational Leadership, combined with Mensa-level analytical capability, enables him to design operational frameworks that maximize both guest experience and financial performance.

Operational ExcellenceBrand BuildingPerformance SystemsLeadership
Matt Toth

VP of Cultural Integrity

Matt Toth

29 years designing immersive experiences. BA in Family Therapy. Certified GiANT Coach across hospitality and construction sectors.

Matt brings 29 years of experience designing immersive, human-centered experiences across hospitality and construction. His background in Family Therapy gives him unique insight into creating environments that serve diverse family dynamics. As a Certified GiANT Coach, he ensures that ASP's culture — from staff training to guest interaction design — reflects the company's core values of mentorship, growth, and genuine hospitality.

Experience DesignTeam CultureHospitality TrainingGuest Experience

The Full Team

Hover over any team member to expand their full bio

Scott Bowers

Scott Bowers

Brand & Marketing

27 years building Oakley into a billion-dollar global brand. Named one of Ad Age's Top 100 Marketers.

Scott spent 27 years at Oakley, playing a central role in building it from a niche eyewear brand into a billion-dollar global lifestyle icon. Named one of Ad Age's Top 100 Marketers, he pioneered the integration of sports marketing, athlete endorsement, and experiential brand activation. His expertise in positioning brands at the intersection of performance and lifestyle is exactly what ASP needs to establish itself as the definitive name in adventure entertainment.

Brand Strategy, Sports Marketing, Global Brand Building, Experiential Marketing

Anna Mooneyham

Anna Mooneyham

EA & Business Development

Texas Tech marketing graduate. Translates big-picture vision into actionable plans across leadership and development teams.

Anna is the operational backbone connecting ASP's leadership vision to on-the-ground execution. A Texas Tech marketing graduate, she manages cross-functional coordination between leadership, development, and external partnership teams. Her ability to translate complex strategic initiatives into clear, actionable project plans ensures nothing falls through the cracks as ASP scales from concept to construction to operations.

Project Management, Marketing, Business Development, Operations

Mikel Williamson

Mikel Williamson

Advisor to CEO

25+ year finance veteran. Led national business units at Capital One. Grew a community bank from <$2B to nearly $7B in assets in just three years.

Mikel is a distinguished business leader with a track record of exponential growth at the intersection of finance and operational excellence. After leading national business units at Capital One and holding senior roles at Bank of America and Chase, he took a community bank from under $2 billion to nearly $7 billion in assets — achieving record profits in just three years. His ability to build high-performing teams, navigate complex change, and drive measurable results makes him an invaluable strategic advisor to ASP's leadership.

Financial Strategy, Operational Scaling, Leadership Development, Banking

Jake Kinney

Jake Kinney

Action Sports Director

Industry-leading pro mountain biker. 13 years at Woodward — the world's largest action sports camp — as Camp Director, GM, and Brand Manager.

Jake is one of the most experienced action sports facility operators in the world. During 13 years at Woodward — the global standard for action sports training — he held nearly every leadership role: Camp Director, Director of Mountain Biking, General Manager, and Brand Manager. He doesn't just understand action sports culture — he lives and breathes it. Jake brings the operational knowledge of what makes facilities run safely, attract top talent, and deliver world-class guest experiences day after day.

Facility Operations, Action Sports, Programming, Brand Management

Jason Braveheart

Jason Braveheart

Development Consultant

Serial entrepreneur with 20+ years in business consulting. US Marine Corps veteran. Specialist in tribal partnerships and community empowerment.

Jason Braveheart brings over two decades of business consulting and a deep understanding of tribal communities to ASP. As founder and CEO of the BraveHeart Group, he has established himself as a specialist in forging mutually beneficial partnerships that drive results. A U.S. Marine Corps veteran and motivational speaker focused on empowering young Native entrepreneurs, Jason's expertise in tribal business development, tourism, and community relations is foundational to ASP's sovereign nations strategy.

Tribal Relations, Business Development, Community Partnerships, Consulting

Jake McEntire

Jake McEntire

Business Development

Dustin Dueñas

Dustin Dueñas

Business Development

Advisory Board

World-Class Advisory Board

ASP is backed by a 31-member advisory board of industry leaders spanning professional sports, entertainment, tribal development, hospitality, and finance.

Mike Singletary

Mike Singletary

Chairman of the Advisory Board

NFL Hall of Famer. Super Bowl Champion. 10x Pro Bowl selection. Walter Payton Man of the Year. 3x NFL Defensive Player of the Year.

One of football's greatest linebackers, Mike Singletary brings the same intensity to leadership that made him legendary on the field. After his Hall of Fame career with the Chicago Bears, he became a sought-after motivational speaker, corporate consultant, and NFL coach. His nonprofit, Changing Our Perspective, focuses on education, health care, and food security for underserved communities. Mike brings the same intensity to community impact that defined his career on the field — and that standard runs through everything ASP builds.

Cary Brown

Cary Brown

Advisor

Cody Flom

Cody Flom

Advisor

Adrian Branch

Adrian Branch

Advisor

Pat Neely

Pat Neely

Advisor

+ 26 More Advisors

Spanning sports, finance, hospitality, technology & tribal development

Strategic Partners

Partners & Consultants

ASP is backed by a curated network of industry-leading firms and operators — each selected for deep domain expertise and proven track records in their field.

Planning, Design & Construction

SS

Scot Sanders

Planning & Construction Lead

Responsible for translating the ASP vision into executable action steps — sequencing every phase from site preparation through construction and grand opening.

BP

Broaddus Planning

Lead Planning Firm

Site feasibility studies and program element definition. The lead firm ensuring every ASP project is grounded in rigorous planning methodology.

KH

Kimley-Horn

Civil Engineering

Site analysis, utilities infrastructure, stormwater management, and Crystal Lagoon regulatory framework. National engineering expertise for complex destination projects.

DD

DugOut Design Studio

Architectural & Design Partner

Architectural vision and design execution for the feasibility study — translating the ASP experience into built environments that inspire.

Vendors, Finance & Advisory

CL

Crystal Lagoons

Lagoon Technology Vendor

Proprietary technology for ASP's signature 4.5-acre crystal-clear artificial lagoon — the centerpiece water feature of every flagship destination.

BT

Baker Tilly

CPA Firm

Top-tier accounting and advisory services ensuring ASP's financial infrastructure meets institutional investor and tribal governance standards.

BG

Boardsports Global

Market Feasibility Study

Independent third-party market feasibility analysis led by Brandon A. Lowery, also Managing Director at Vandever Capital — commercial real estate advisory with deep hospitality and tribal partnership expertise.

Origin Story

From the Track to the Park

Adventure Sports Parks didn't start in a boardroom. It started on a motocross track, in a skate park, on the side of a mountain — anywhere young people were pushing their limits and finding themselves.

ROYAL, our founding nonprofit, proves something powerful: that adventure sports aren't just entertainment — they're vehicles for personal transformation. Hundreds of thousands of lives were changed through programs that combined professional coaching with intentional mentorship.

ASP was born from the realization that this model could scale — that a purpose-built adventure facility could anchor a resort, transform a community's economy, and continue the mission of changing lives through purpose-driven experiences.

2005

ROYAL Founded

Brandon Heidemann launches ROYAL nonprofit, combining action sports with youth mentorship. The program goes on to reach hundreds of thousands of lives.

2009

Sage Outdoor Adventures

Brandon helps launch Sage Outdoor Adventures, growing it into one of the most recognized outdoor adventure companies in the U.S. — proving consumer appetite for premium adventure experiences.

2021

ASP Concept Formed

The founding team identifies the gap between what resort guests want and what properties actually offer — and starts designing the model to close it.

2023

Strategic Team Assembled

Industry veterans from Oakley, Chick-fil-A, and 60+ ventures join forces. Market feasibility study commissioned.

2024

First Partnership Pursuit

ASP begins active development conversations with resort and entertainment properties. Business plan validated by independent planning and engineering consultants.

2025

Phase 1 Commissioned

ASP’s first Phase 1 feasibility study commissioned — moving the model from concept into validated reality. The team that built ROYAL and Sage scales the playbook into the world’s first purpose-built adventure resort platform.

Core Values

What Drives Us

These aren't words on a wall. They're how we hire, how we build, and how we show up every day. Born from ROYAL's proven model of mentorship and adventure — refined for a stage that matches the ambition.

Be True

Authenticity is our essence. Whether in elite athlete training or creating "first-ever" moments for kids and families, we remain true to ourselves. Our commitment to real experiences mirrors who we are on the inside.

Embrace Respect

Respect is fundamental in how we engage and collaborate. It guides our interactions, our decisions, and the way we honor each individual's unique contributions and perspectives.

Demonstrate Grit

Grit is our unyielding determination to do amazing things — and the vulnerability to push through our toughest challenges. We foster resilience and empower individuals of all ages to push their boundaries and discover their strengths.

Be Extraordinary

Bring your best every day. From the sights and sounds to the quality of every experience, the food, the coaching — we are dedicated to creating moments that inspire lifelong memories.

Fast to Celebrate

Accomplishments are magnified when shared. The joy of celebrating success stories, experiences, and even a simple meal together creates a ripple of positivity that inspires and motivates everyone around us.

ASP Restaurant Mezzanine with Lagoon View
What We Do

World-Class
Experiences

From surf parks and indoor skydiving to esports arenas and gourmet dining — every experience is designed by the pros who pioneered them. Built to competition standards and operated with five-star hospitality. No one else delivers all of this under one roof.

The ASP Experience

Eight Pillars That Define Every Park

Every ASP destination is built on these foundational principles — ensuring every guest, partner, and community experiences something extraordinary.

Vibrancy & Excitement

Energy you can feel the moment you walk in. Every space pulses with life, color, and possibility.

Authenticity & Real Experiences

Nothing manufactured. Real coaching, real adrenaline, real competition — built to professional standards by the athletes who set them.

Transformation & Growth

Guests don’t just visit — they push themselves. Mentorship-driven programming means every session builds real skill, real confidence, and a reason to come back.

Exceptional Food & Beverage

Dining isn't an afterthought — it's how we celebrate. From food trucks to rooftop lounges, every ASP park treats food and drink as a core pillar of the experience.

Spaces & Amenities

Facilities designed to match the caliber of the experiences inside them — from the lobby to the rooftop, every space is intentional.

Tailored Experiences

No two parks are alike. Each is custom-designed for its market, environment, and community.

Engagement & Community

Leagues, events, mentorship programs, and cultural programming that drive membership, retention, and year-round engagement.

Industry Leadership

The team, partnerships, and track record that no competitor in this space can match.

Design Philosophy

Every ASP experience meets two standards simultaneously: it must satisfy a professional athlete's expectations for quality and challenge, and it must welcome a first-timer with zero experience.

50+ Attractions
15 Adventure Sports Categories
30K–300K+ Sq Ft Per Facility

Each facility is modular and scalable — tailored to the market, environment, and community it serves. Plus unlimited outdoor expansion opportunities.

The Full Experience

Eight Categories of World-Class Adventure

Every category welcomes the whole family — whether you're a first-timer, a weekend warrior, or a pro athlete. Staffed by experts, built to competition standards, and designed to feel like an interactive experience from the first minute.

Water sports — wave pool and lagoon at an Adventure Sports Parks resort

Water Sports

Year-round aquatic experiences from sheet waves and crystal lagoons to championship-grade surf — engineered to eliminate seasonality and keep revenue flowing twelve months a year.

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Surf Park — Championship-grade wave pools with adjustable 2’ to 6’ swells — one pool serves beginners and pros simultaneously, maximizing throughput

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FlowRider — Sheet-wave surfing and bodyboarding — the fastest on-ramp to surf culture with the highest throughput of any water attraction

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Crystal Lagoons & Beaches — Resort-grade swimmable lagoons with sand beaches, cabanas, and family zones — the centerpiece social space of every flagship destination

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Paddleboarding & Kayaking — Calm-water programming for first-timers, families, and guided sunrise sessions

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Hot Springs & Relaxation Pools — Mineral-style pools and warm-water plunge zones for all-ages recovery and downtime

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Wakeboard Cable Park — Full-size cable systems with LED-lit night sessions

Action sports — skate and BMX plaza at an Adventure Sports Parks resort

Action Sports

The heart of ASP. Every discipline built to professional competition standards with certified coaching and progression programming designed to take guests from first-timer to confident rider.

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Skate & BMX Park — Pro-designed street course, vert ramp, and flow bowls — built to host sanctioned competitions and daily progression sessions

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Rock Climbing — Customized to each facility: bouldering, top-rope, lead, and speed walls

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Parkour & Ninja Course — Competition-grade obstacles with progressive difficulty — tapping the American Ninja Warrior audience that’s driven explosive growth in ninja gyms nationwide

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Mountain Bike Trails — Standard MTB and e-bike-friendly trails from flow lines to technical downhill, with night-lit runs for after-dark sessions

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Pump Track — Progressive circuits for bikes, scooters, and skateboards — the lowest-barrier entry point to action sports, drawing the widest possible age range

Air and altitude — indoor skydiving at an Adventure Sports Parks resort

Air & Altitude

Spectacular aerial experiences that create unforgettable moments and massive social media engagement — the “hero shots” of every visit.

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Indoor Skydiving — Wind tunnel experience for ages 3+, from beginner sessions to formation flying

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Zip Lines & Rope Course — Customized to the property: dual zip lines and aerial challenge elements engineered for the terrain

Motorsports — electric go-kart circuit at an Adventure Sports Parks resort

Motorsports

High-adrenaline motor experiences with real-time telemetry and league competition programming — driving repeat bookings through ranked competitive play.

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Go Kart Circuit — Electric karts up to 45mph on banked racing circuits

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Motocross Track — Championship-caliber track with automated terrain shaping — the course changes configuration regularly, giving riders a reason to come back every week

Digital and gaming — esports arena at an Adventure Sports Parks resort

Digital & Gaming

Cutting-edge esports and digital experiences that capture the next generation — content refreshed quarterly to drive repeat visitation.

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Esports Arena — Tournament-grade gaming stations and live broadcasting — tapping a global esports audience of 640M+

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VR Experience — Full-motion haptic pods and free-roam arena

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Drone Racing — FPV racing with live spectator displays and league play

Sports and recreation — adventure mini-golf and pickleball at an Adventure Sports Parks resort

Sports & Recreation

Zero-barrier-to-entry experiences that get every guest engaged from the moment they arrive — proven revenue drivers at every major destination.

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Adventure Mini Golf — Themed courses with glow-in-the-dark night play — extending peak-revenue hours well past sunset

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Pickleball Courts — Tournament-grade courts serving 36M+ U.S. players nationwide

Creative and culture — recording and content studio at an Adventure Sports Parks resort

Creative & Culture

A unique differentiator in the adventure space — professional creative studios that draw a completely different guest segment and generate organic content that markets the property for free.

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Recording Studio — Industry-standard production, podcasting, DJ experiences

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Content Creation Hub — Video, streaming, and social media production spaces

Hospitality and events — rooftop event terrace at an Adventure Sports Parks resort

Hospitality & Events

Premium amenities that extend stays, drive off-peak revenue, and eliminate the barriers that keep families from choosing your property.

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Pet Resort & Play — Full-service care so the whole family means everyone

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Event & Conference Center — Corporate retreats, competitions, and private events — the only conference venue where your team goes from boardroom to surf park in five minutes

A Pillar, Not an Afterthought

Dining & Celebration

At ASP, food and drink aren't a concession stand — they're how we celebrate. Every win, every milestone, every moment worth raising a glass.

From Food Trucks to Five-Star The Full Spectrum of Dining & Celebration

Every ASP destination delivers a full spectrum of dining experiences. Grab a quick bite at a food truck or food court, sit down for a signature meal at a flagship restaurant, or take the energy up top to a rooftop lounge overlooking the action. All of it served with 5-star hospitality-grade service from the moment you sit down.

Food Trucks Food Courts Signature Restaurants Rooftop Lounges Private Events
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And that's just the start. Optional add-ons unlock virtually limitless growth: water & wave parks, fitness centers, outdoor amphitheaters, retail pro shops, meeting rooms, and more. Each facility is uniquely tailored to the space, environment, and community it serves — with unlimited outdoor expansion opportunities.

ASP Resort Aerial Golden Hour
Why It Matters

The Case for
Adventure Sports Parks

The properties winning today aren’t just adding more of the same — they’re delivering experiences guests can’t find anywhere else. Adventure Sports Parks designs, builds, and operates destination parks that combine adventure, community, and celebration. The data and model prove this is a scalable, high-growth opportunity — and the moment to lead is now.

Investment Calculator

Coming Soon

✨ In Development

We’re rebuilding our Investment Calculator into a sharper, smarter tool for visualizing your property’s potential — built around your market, scope, and goals.

  • ✓ Property + market-aware projections, not generic ranges
  • ✓ Recommended scope tier based on your inputs — Core, Core-Plus, or Full Vision
  • ✓ Visual breakdowns of revenue, visitor lift, and community impact

In the meantime, see what’s already working below.

Proven Results

It's Already Working

Experience-driven entertainment anchors are transforming resort properties across the country. These are real results from real projects.

UltraStar Multi-tainment at Ak-Chin

170,000 SF entertainment hub adjacent to tribal casino • Maricopa, AZ

Case Study
22% Casino Traffic Increase
500K Annual Visitors
$20M+ Ecosystem Uplift
2x F&B Revenue Growth

The Ak-Chin Indian Community developed a comprehensive entertainment hub featuring theaters, arcade facilities, attractions, and diverse dining — strategically positioned adjacent to their casino. Family market visitation doubled, with 60% of spend coming from non-casino guests, proving that experience-driven amenities open entirely new revenue channels.

Foxwoods Resort Casino

High-energy family amenity expansion • Mashantucket, CT

Case Study
18% Gaming Revenue Increase
30% More Daily F&B Covers
15-25% Retail Volume Increase
8-15% Lodging ADR Lift

After adding high-energy family amenities adjacent to gaming operations, Foxwoods saw sustained lifts across every revenue department. Full-day engagement drove higher F&B capture across dayparts, while new lifestyle retail tied to action sports brands opened previously untapped purchasing behavior.

Hard Rock Hotel x Camp Woodward

Action sports resort integration • Riviera Maya, Mexico

Case Study
+1.7 Nights Added to Family Stays
14% Off-Peak Occupancy Lift
100% Youth Sessions Sold Out

Hard Rock partnered with Camp Woodward to create a dedicated action sports and lifestyle complex within their resort. The integration attracted entirely new family demographics, extended guest lifecycle, and dramatically improved brand perception among Gen Z and Millennial travelers.

Mohegan Sun

eGaming & experiential programming expansion • Uncasville, CT

Case Study
12% Gaming Visitation (Gen Z/Mill.)
65% eGaming Guests Stayed Overnight
18% F&B + Entertainment Growth

Mohegan Sun added eGaming lounges, action sports showcases, and wellness-driven events alongside their casino and entertainment offerings. The result was a measurable influx of younger demographics who not only gamed but stayed overnight and spent across food, beverage, and entertainment — proving digital recreation drives real-world revenue.

Sources: Feasibility studies, gaming association publications, H&LA market studies, and property-reported data. Results are specific to each project; outcomes vary by market, scope, and execution.

Competitive Landscape

A Blue Ocean Position

ASP isn't competing in an existing category — it's creating a new one. No other concept combines professional-grade adventure sports, hospitality-grade service, and scalable resort integration under one roof.

Concept Adventure Sports Hospitality Resort Integration Mentorship Scalable Model All Ages
ASP ✓ ✓ ✓ ✓ ✓ ✓
Camp Woodward ✓ – – ✓ – –
TopGolf – ✓ – – ✓ ✓
Urban Air – – – – ✓ ✓
Great Wolf Lodge – ✓ – – ✓ ✓
◆

Competitors excel in one or two dimensions — surf parks do surf, indoor skydiving does skydiving, esports venues do gaming. Nobody combines all of them with hospitality-grade service and resort integration. That’s the Blue Ocean: ASP isn’t fighting for market share — it’s building a market.

Market Data

The Industry Is Moving

The numbers below aren't projections — they're what's already happening in the adventure sports and experiential leisure market. Properties that move now are positioning themselves ahead of a massive growth wave.

$366B+ Global Adventure Sports Tourism Growing 13% annually through 2030
81% Gen Z & Millennial Travelers Prioritize destinations with active recreation
73% Family Bookings Cite multi-generational participation as top priority
$6.75B Esports Market by 2030 21.5% CAGR with 640M+ global audience

Action sports travelers average 2.7 companions and stay 4.2 nights per trip. 29% attend multiple events per year — contributing to both seasonal and repeat demand. Guests who engage in memorable adventure experiences are 5.4x more likely to refer the destination to peers.

What Changes with ASP

Avg. Guest Stay+50%
Without ASP
1.6 nights
With ASP
2.4 nights
Avg. Dwell Time+96%
Without ASP
2.3 hours
With ASP
4.5 hours
Return Visitation+67%
Without ASP
~27%
With ASP
~45%
+32% Skateboarding participation (post-Olympic)
+47% Water-based play (ages 6-17)
64% Action sports fans travel for events
6.6M Youth skateboarders (ages 6-17, U.S.)

Sources: Statista 2024, SFIA 2024, Allied Market Research, Skift Research 2023, MMGY Travel Intelligence, Outdoor Industry Association, Deloitte 2023.

Risk Mitigation

Addressing Key Concerns

Capital Investment & ROI

Major capital commitment requires confidence in scope, sequencing, and execution.

Custom Rollout Strategy

Phase 1 feasibility studies determine the right approach for your property. If the data supports building the full vision at once, we recommend that. If a sequenced rollout fits your market or capital position better, we structure accordingly — the strategy is built around your situation, not a template.

Operational Complexity

Action sports and digital gaming demand specialized staff and equipment.

ASP Manages All Operations

ASP delivers the full operating model — concept, design, construction, staffing, training, and day-to-day operations. You bring the property and financing framework. We bring everything that makes it work.

Market Education

Some existing guests may need introduction to action sports and eGaming.

Familiar + Aspirational Mix

Blend of familiar (arcades, restaurants, mini golf) with aspirational (surf parks, skydiving) ensures broad appeal from day one.

Seasonality & Weather

Outdoor elements face climate-driven fluctuations in variable-weather markets.

85% Indoor Facility Mix

Core facility is overwhelmingly indoor — 360 days/year. Winter maintains est. 70% avg attendance; summer peaks est. 130%.

For Tribal & Sovereign Partners

Economic Sovereignty & Generational Wealth

ASP destinations aren’t another line item — they’re a structural shift. Purpose-built to diversify revenue, strengthen communities, and create wealth that compounds across generations.

💰

Revenue Diversification Beyond Gaming

Position your nation as a leader in next-generation entertainment — not another casino expansion. ASP creates a year-round amenity engine that drives hotel bookings, extends guest stays, and captures demographics that traditional resort offerings miss entirely.

🏛

Sovereign Structural Advantages

Tribal sovereignty unlocks a financial architecture no commercial developer can replicate. Sovereign taxing authority on park revenue, 100% retention of cross-property casino uplift, and priority capital recovery structures — all within a framework that keeps wealth circulating inside the nation.

🌐

National Leadership Positioning

Be the first sovereign nation to anchor a destination-grade adventure entertainment facility. ASP partners don’t follow trends — they set them, establishing a blueprint that other nations will look to for decades.

Community Health & Youth Impact

Every ASP facility is designed around a singular belief: adventure changes lives. Not just as entertainment, but as a vehicle for mentorship, confidence, and community wellness.

🧑‍🎓

Youth Mentorship Pipelines

Structured coaching and mentorship programs connect young community members with professional athletes, coaches, and industry leaders — building real pathways to careers in sports, hospitality, entertainment, and beyond.

📈

Proven Social Outcomes

This isn’t theoretical. ROYAL’s mentorship model — the foundation ASP is built on — has demonstrated that 81% of participants report improved self-esteem, along with measurable gains in leadership skills, resilience, and community engagement.

🌱

Generational — Not Extractive

ASP partnerships are built for legacy, not exit. Revenue stays in the community. Jobs go to community members. Programming is designed to last beyond any single contract cycle — creating continuity that compounds over generations.

❤️

Holistic Wellness Alignment

Physical activity, outdoor challenge, social connection, and creative expression — ASP programming is aligned with holistic health frameworks that many tribal communities already prioritize, reinforcing cultural values through action.

Cultural Alignment & Stewardship

We don’t overlay a template — we co-create with each partner nation. Every ASP facility reflects the community it serves, with formal structures ensuring cultural integrity from day one.

🎨

Cultural Representation

Native language integration, culturally meaningful symbolism, and community values woven directly into park branding, wayfinding, and storytelling. Your identity isn’t an add-on — it’s the foundation.

🤝

Cultural Safeguards

Built into the operating agreement from the start: a mandated Cultural Liaison role ensures every programming decision, design choice, and guest experience is vetted and guided by tribal leadership and cultural authorities.

🌍

Regenerative Development

ASP facilities are framed as investments in place — not extraction from it. Designed with environmental stewardship, community benefit, and cultural preservation at the core, delivering returns that enrich rather than deplete.

Where to Begin with ASP
Where to Begin

Start with a Conversation.
Land in a Phase 1.

Every ASP project starts the same way — a first call, a Phase 1 feasibility study tailored to your property, and a clear set of decisions you can act on. Here’s what engaging with us looks like, and how to take the first step.

Phase 1: Discovery & Feasibility

Every Project Starts Here

No two properties are the same. Phase 1 is a tailored discovery journey — typically 3 to 6 months — designed to give you clear, property-specific insights before any long-term decisions are made.

01

Site & Context

Review of land, access, existing assets, and community priorities to ground all analysis in your goals.

02

Analysis & Feasibility

ASP and independent third-party partners conduct market review, modeling, and feasibility analysis aligned with your vision.

03

Scenario Development

Preliminary construction, market, and business scenarios developed and refined based on your feedback and priorities.

04

Insights & Deliverables

Clear, tailored deliverables presented to support informed decision-making — whether to proceed, adjust, or explore alternatives.

What Phase 1 Delivers

Market Feasibility

Independent, data-driven assessment of demand, visitation patterns, guest segments, and market fit — calibrated to your location and existing assets.

Construction Feasibility

Site evaluation, conceptual layouts, infrastructure considerations, and preliminary cost frameworks — all responsive to your land, goals, and long-term vision.

Business Feasibility

Customized business model, illustrative economic scenarios, and a roadmap integrating regional opportunities — designed to support evaluation on your terms.

Partnership Model

Designed Together. Operated by ASP.

We partner with operators who are ready to differentiate — and we bring the concept, the team, and the operating model to make it work. ASP handles the complexity so you capture the upside.

Your Role

Land / Property

Provide the site adjacent to your resort

Financing Framework

Secure capital. ASP supports with modeling & feasibility

Strategic Alignment

Define goals. ASP tailors scope to match

ASP's Role

Design & Architecture

Destination-grade facility design

Construction Management

End-to-end from planning through opening

Staffing & Training

Pro athletes and certified coaches

Operations & Programming

Events, leagues, camps, guest experience

Brand & Marketing

Brand strategy and marketing leadership from operators who’ve helped build iconic global brands

Investment Thesis

Why This. Why Now.

Category-Creating Destination

There is no comparable facility combining professional-grade adventure experiences with resort-grade hospitality. First-mover advantage is substantial and defensible.

Proven Consumer Demand

The $1.2T U.S. outdoor recreation economy and surging global demand for experiential entertainment provide massive tailwinds. Multi-generational experiences are the fastest-growing segment in hospitality.

Occupancy Multiplier

Adjacent resort properties see 25-40% occupancy lifts when family entertainment is added. ASP doesn't just generate its own revenue — it lifts the entire property ecosystem.

Custom-Scoped Architecture

Every project is scoped to the property and partner. Whether the right play is a full-scale launch or sequenced expansion, the architecture supports both — with no rebuilding required.

Operator-Led Execution

Unlike consultant-driven projects, ASP's team operates the facility. Our success is tied directly to yours — aligned incentives from day one.

Investment Overview

Get the Full Story

Our investment overview covers the vision, market opportunity, financial framework, scope options, and partnership model — everything you need to evaluate the opportunity. Request the deck below, and feel free to share what’s on your mind.

We'll send the deck directly to your inbox within 24 hours.

Prefer to start with a conversation? Reach out directly — we’d love to walk you through it.

Contact Us
Let's Connect

Your Property. Our Platform. Let’s Talk.

Whether you operate a resort, manage an entertainment property, or invest in experiential hospitality — we can show you what ASP would look like at your property. It starts with a 30-minute call.

Contact Us

How We Start

01

Initial Conversation

A 30-minute call to show you what ASP could look like on your property.

02

Custom Feasibility Brief

We'll prepare a tailored analysis of how ASP integrates with your property.

03

Financial Modeling

Joint sensitivity modeling with transparent assumptions and projections.

04

Partnership Framework

A clear, mutually-aligned structure for moving forward together.

Legal

Privacy Policy

Last Updated: March 3, 2026

1. Introduction

Adventure Sports Parks LLC (“ASP,” “we,” “us,” or “our”) respects your privacy and is committed to protecting the personal information you share with us. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website at adventuresportsparks.com (the “Site”).

2. Information We Collect

Information You Provide: When you fill out a contact form, request our investment overview, or submit a partnership inquiry, we collect the information you voluntarily provide, which may include:

  • Full name
  • Email address
  • Phone number
  • Title or role
  • Organization name
  • Message content

Automatically Collected Information: When you access the Site, we may automatically collect certain information about your device and usage, including your IP address, browser type, operating system, referring URLs, pages viewed, and the dates and times of your visits. This information is collected through cookies, web beacons, and similar tracking technologies.

3. How We Use Your Information

We use the information we collect to:

  • Respond to your inquiries and partnership requests
  • Send you requested materials such as our investment overview or executive summary
  • Communicate with you about potential partnership opportunities
  • Improve and optimize our Site and user experience
  • Comply with legal obligations

4. Information Sharing

We do not sell, trade, or rent your personal information to third parties. We may share your information with trusted service providers who assist us in operating our Site and conducting our business (such as Netlify for form processing), provided those parties agree to keep your information confidential. We may also disclose your information when required by law or to protect our rights, safety, or property.

5. Data Security

We implement reasonable administrative, technical, and physical security measures to protect the personal information you provide. However, no method of transmission over the Internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

6. Cookies & Tracking

Our Site may use cookies and similar tracking technologies to enhance your experience. You can set your browser to refuse cookies or to alert you when cookies are being sent. If you disable cookies, some features of the Site may not function properly.

7. Third-Party Links

Our Site may contain links to third-party websites. We are not responsible for the privacy practices or content of those sites. We encourage you to review the privacy policies of any third-party sites you visit.

8. Children's Privacy

Our Site is not directed to individuals under the age of 13. We do not knowingly collect personal information from children under 13. If we learn that we have collected personal information from a child under 13, we will take steps to delete such information promptly.

9. Your Rights

Depending on your jurisdiction, you may have the right to access, correct, delete, or restrict the processing of your personal information. To exercise any of these rights, please contact us at info@adventuresportsparks.com.

10. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated “Last Updated” date. Your continued use of the Site after any changes constitutes your acceptance of the updated policy.

11. Contact Us

If you have any questions about this Privacy Policy, please contact us at:

Adventure Sports Parks LLC

Email: info@adventuresportsparks.com

Phone: (303) 621-5342

Legal

Terms of Use

Last Updated: March 3, 2026

1. Acceptance of Terms

By accessing and using the Adventure Sports Parks website at adventuresportsparks.com (the “Site”), you accept and agree to be bound by these Terms of Use. If you do not agree to these terms, please do not use the Site.

2. Use of the Site

You agree to use the Site only for lawful purposes and in accordance with these Terms. You agree not to:

  • Use the Site in any way that violates applicable laws or regulations
  • Attempt to interfere with the proper functioning of the Site
  • Use any automated means to access the Site without our express permission
  • Impersonate any person or entity or misrepresent your affiliation
  • Collect or harvest any information from the Site without authorization

3. Intellectual Property

All content on this Site — including but not limited to text, graphics, logos, images, renderings, designs, trademarks, and software — is the property of Adventure Sports Parks LLC or its licensors and is protected by United States and international intellectual property laws. You may not reproduce, distribute, modify, create derivative works of, publicly display, or otherwise use any content from this Site without our prior written consent.

4. Disclaimer of Warranties

The Site and all content are provided on an “as is” and “as available” basis without warranties of any kind, either express or implied. We do not warrant that the Site will be uninterrupted, error-free, or free of viruses or other harmful components.

5. Forward-Looking Statements

This Site may contain forward-looking statements regarding projected financial performance, market data, growth plans, and business strategy. These statements are based on current expectations and assumptions and are subject to risks and uncertainties. Actual results may differ materially from those expressed or implied. Financial projections, market statistics, and calculator outputs on this Site are illustrative and should not be construed as guarantees of future performance.

6. No Offer of Securities

Nothing on this Site constitutes an offer to sell, or a solicitation of an offer to buy, any securities. Any investment-related discussions or materials referenced on this Site are for informational purposes only. Investment opportunities, if any, will be made only pursuant to applicable securities laws and appropriate offering documents.

7. Case Studies & Market Data

Case studies, statistics, and market data presented on this Site are compiled from publicly available sources, feasibility studies, gaming association publications, and property-reported data. Results cited are specific to individual projects and should not be interpreted as guaranteed outcomes for ASP projects. Every market and property is unique, and actual results will vary based on scope, execution, location, and market conditions.

8. Limitation of Liability

To the fullest extent permitted by law, Adventure Sports Parks LLC shall not be liable for any indirect, incidental, special, consequential, or punitive damages arising out of or related to your use of the Site, regardless of the cause of action or the theory of liability.

9. Indemnification

You agree to indemnify and hold harmless Adventure Sports Parks LLC, its officers, directors, employees, and agents from any claims, damages, losses, or expenses (including reasonable attorney's fees) arising from your use of the Site or violation of these Terms.

10. Governing Law

These Terms shall be governed by and construed in accordance with the laws of the State of Colorado, without regard to conflict of law principles. Any disputes arising under these Terms shall be resolved in the courts of the State of Colorado.

11. Changes to Terms

We reserve the right to modify these Terms at any time. Changes become effective immediately upon posting to the Site. Your continued use of the Site after any changes constitutes your acceptance of the revised Terms.

12. Contact

For questions about these Terms of Use, please contact us at:

Adventure Sports Parks LLC

Email: info@adventuresportsparks.com

Phone: (303) 621-5342

Ready to build something extraordinary? Contact Us